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Gastronomy consulting

Make your table
a destination.

We support restaurateurs and chefs on the levers that fill the dining room and build a reputation: an online presence that whets the appetite, imagery worthy of the plate, and recognition from the guides.

Explore our services → Book a meeting

Consulting, imagery & digital by Stéphane Riss — founder of the Affectio agency and co-founder of QEAT.

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Expertise

Field knowledge, not just screen knowledge.

It all starts with a simple observation: the finest establishments tell their story poorly online, and often miss the recognition they deserve.

A photographer and consultant in the world of gastronomy, Stéphane Riss supports establishments by bringing together two rarely combined worlds: the culture of the table and digital expertise. From the dining room to the Google listing, from the plate to the booking page, every detail shapes an establishment's image.

This dual reading — sensitive and technical — makes for concrete advice, ready to act on straight away, designed for the reality of a service rather than for a dashboard.

The fieldUnderstanding the dining room, the kitchen, the rhythm of a service.
ImageAn aesthetic that creates desire, from visuals to words.
DigitalModern tools, measured by what they deliver.

Digital

Levers to establish a house for the long term.

Each engagement can be run on its own or combined, depending on where the challenge lies.

Digital

AI-assisted websites

Websites designed to be found and to convert — and above all self-sufficient: thanks to AI, you evolve your content and pages yourself, without depending on a provider.

  • Local SEO and structured data
  • Seamless booking journey
  • Performance and mobile readability
  • AI-generated content, reviewed by an editor
  • Self-sufficient site: AI-assisted updates
Image

Photo shoots

Culinary and atmosphere photography that whets the appetite at first glance and feeds all your channels.

  • Dishes, plating and details
  • Venue, dining room and atmosphere
  • Team and chef portraits
  • Image library ready for web and press

Guidance

Distinction is prepared,
never improvised.

For chefs and houses aiming for recognition from the guides. We don't cook in your place and impose no template: our role is to structure the approach to put every chance on your side — revealing what already makes your strength, and correcting what undermines you without your knowing.

© Ilya KAGAN

What we work on together

  • Consistency of the experience — from the welcome to the last coffee, what an inspector perceives just as a guest does.
  • The clarity of your signature — telling the story of your culinary identity, your signature dishes, your difference.
  • Image — photography and an online presence worthy of the plate.
  • The dossier and the visits — preparing, anticipating, presenting your house at its very best.

Our method

  1. 01
    Diagnosis of your house against the guides' criteria.
  2. 02
    Action plan — prioritised, realistic, matched to your service rhythm.
  3. 03
    Regular sessions — for example one day a month, over a period set according to your goals.
  4. 04
    Detailed report after each session: the specific points to work on before the next one.

Our guidance does not interfere with your work in the kitchen, standardises nothing and leaves your creative freedom entirely intact. Earning a distinction depends on the guides; our role is to maximise your chances, not to guarantee it.

Innovation

Stéphane Riss is also the co-founder of QEAT.

QEAT puts customer knowledge at the service of restaurateurs: identifying your guests, understanding their habits and building loyalty, from booking data. A tool born in the field, to turn every cover into a lasting relationship.

Discover QEAT →

Customer knowledge

QEAT

From booking data to lasting loyalty. Designed by Stéphane Riss, for houses that want to know those they welcome.

Let's talk

Let's give your table
a voice.

A website project, a need for images, an ambition for distinction? Let's talk about what would truly make the difference for your house.

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